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January 22, 2010

Magellan //

When Luke, Carolyn and I launched Ligature, Loop & Stem last November we really had no idea what to expect. Throughout October I teased a bit of early interest out of friends and such on Dribbble (yes, the extra “b” is on purpose) and during An Event Apart in Chicago.

Although the feedback was all extremely positive and validated that we were on to something interesting, I tend to guage expectations with at least one foot in reality. In the end though, the response completely blew my expecations out of the water with that first collection of products selling out in under 3 days.

When we finished shipping everything I gave myself a little project — to map the orders. The reason was simply to put a little visual context around what we just did. The end result looks something like the preview below.

Map of LL&S orders
A map of Ligature, Loop and Stem print orders — Click the preview above to view more

Due to other committments and even though this has been sitting on the server for a few weeks I just haven’t had the time or energy to talk about it, not that there’s really that much that’s not self-explanatory… For me it was a fun little diversion and a good chance to tinker with version 3 of the Google Maps API. If it’s interesting to anyone else, that’s a nice bonus.

For those wondering what’s next — I’ll have a bit more to say about LL&S and some other things soon.

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