Herb Lubalin

Herb Lubalin: American Graphic Designer 1918–1981

By Adrian Shaughnessy, Tony Brook and Alexander Tochilovsky

This meticulously researched book offers a complete career overview of Herb Lubalin, beginning with his early days as one of the original Mad Men in the New York advertising world of the 50s and 60s, and continuing into the years of his greatest achievements as one of the world’s most influential typographers and graphic designers. Herb Lubalin really was the American graphic designer par excellence.